quantitative market research companies are firms that provide quantitative research services for brands across a range of industries. this list of the top quantitative market research companies includes firms that offer statistically substantiated information obtained from large data samples. quantitative market research is a type of research that deals with statistical data and hard facts instead of feelings, opinions, and attitudes. this quantitative research comes from large samples of participants in telephone, in-person, internet, and hybrid surveys. in-person interviews – researchers use in-person interviews to gather quantitative data focusing on open and closed-ended questions, all collected in a central location like the buyers’ home or a research site.
hybrid surveys – this method for quantitative market research includes two or more of the above survey methods to simultaneously inform on a topic related to multiple samples. quantitative market research – this market research method is all about numbers and measurement. data collected from this research method comes from questionnaires, surveys, and similar methodologies. this research method asks questions to groups of people, using a focus group or online forum, to define market problems and understand consumers’ beliefs. different quantitative market research firms have various ways of conducting this research, but typically the flow looks like this: quantitative market research focuses on questions to probe audiences into revealing data that businesses can use to make well-informed decisions.
employees: 45 in a world awash in data, the challenge is to turn data into something meaningful, something that can be communicated simply and acted upon effectively. in 2019, hypothesisâ focus on growth continued with its expansion to the midwest and establishment of its chicago office. this is a testament to the companyâs passion for excellence and client-first business philosophyâwherein ks&r empowers its clients with timely, fact-based insights so they can make smarter decisions and be confident in their actions. maru/marchbox provides organizations with the tools and insights to connect with the people that matter most, so they can build and maintain a competitive advantage. further self-funded research explored the accelerating journey and path to purchase of todayâs gamers. employees: 233 ssrs is a full-service market and survey research firm led by a core of dedicated professionals with advanced degrees in the social sciences. employees: 127 radiusâillumination is the product of a merger between radius global market research and illumination research in 2018. together, itâs one of the largest independent custom insights providers in the world. market force employs predictive analytics to determine what matters most and the roi for investing in improvements. employees: 181 independently recognized as one of the leading business decision insight firms in the nation, directions research combines a highly experienced staff with a unique mix of innovative and proven approaches to answer pressing business issues. fmg has been named as a top market research company by greenbook and the american advertising federation and has been named to the american marketing associationâs list of top market research companies in the u.s. for five consecutive years. employees: 275 macromill group is a rapidly growing global market research and digital marketing solutions provider bringing together the collective power of its specialist companies to provide innovative data and insights that drive clientsâ smarter decisions. employees: 354 c space, part of the interbrand group, is a global customer agency that marries art and science to create rapid customer insight and business change.
employees: 212 yougov is a global provider of analysis and data generated by consumer panels in 42 markets. employees: 253 concentrix is a wholly owned subsidiary of synnex corp., specializing in technology-enabled customer engagement and improving business performance for clients around the world. dunnhumby was established in the u.s. to help retailers and manufacturers put the customer at the heart of their business decisions. employees: 500 informa financial intelligence is a leading provider of business intelligence, market research and expert analysis to the financial industry. employees: 399 drg, the health science & analytics division of piramal enterprises, is a global information and technology services company that provides proprietary data and solutions to the healthcare industry. its success has always been underpinned by the clear and simple principle of providing trusted research and advice that would make a difference to clients. icf recently completed the installation of a state-of-the-art, fully integrated and security-enhanced data collection system, allowing the company to securely and most efficiently collect survey research data across all modes. employees: 525 forrester research services is the research component of forrester, one of the most influential research and advisory firms in the world. this combination of data and methods enables a common standard for buyers and sellers to transact on advertising. ipsos covers the whole information production and analysis chain, from the collection of raw data to the activation of the insights. its proprietary research content, presented in the form of reports, briefings, updates and related tools, is delivered directly to the clientâs desktop via its website or product-specific portals. diane bowers is a consultant to research and data analytics businesses and industry associations in the u.s. and internationally. she is also a past president of the market research council and the research industry coalition, and a long-time member of american association for public opinion research, ama and esomar.
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