the better you understand your competitors, the better chance you have of standing out against them. a competitive analysis report template can help you identify competitors in your field, as well as analyze their reach, products or services, areas of operation, online presence, and more. use every slide in your competitive analysis report to achieve your goal. graphics can help illustrate the points you make in your presentation.
here is a breakdown of the slides that we used in our competitive analysis report example: provide an overview of your competitors’ revenue, company size, reach, and customer perception. end your presentation with a succinct conclusion and call to action. raising money from investors for your startup is challenging at any stage and requires a great pitch deck. plan out your next product or service launch, brand relaunch, or startup launch with a go to market strategy presentation. this creative portfolio template was crafted especially for creatives, to simplify the prep work involved and present your qualifications in a clear and visually stunning framework.
if you present your competition slide as a magic quadrant, you’ll do your company a major disservice. instead of using a magic quadrant to show how your startup compares to the competition, you should use a power grid. here’s what a power grid looks like: a power grid enables you to show how your startup beats out the competition in areas like its key benefits, go-to-market strategy, business model, and more. after adding your three most significant competitors, you can also include a few other less-known competitors in the right-most columns of your power grid. now that you’ve added the columns (your company and its competitors) to your power grid slide, you need to add content to the rows. in your power grid, you want to incorporate five to ten benefits where your company is better than its competitors. you don’t have to list only product benefits when your company is superior to the competition in other areas too.
as much as possible, when you include benefits in your power grid, you want to quantify them. you also should list the benefits in your power grid in priority order. to make that happen, you should put a checkmark or a number in your startup’s column when it has a key benefit and leave your competitors’ columns blank when they lack that key benefit. to recap, when you add a competition slide to your deck, you should format it as a power grid. five to ten rows—ordered by their importance to your customers—that contain the key benefits where your product beats out the competition. in each row, don’t use qualitative descriptors to differentiate your product from the competition. when your product has a benefit, add a number or check mark in the relevant cell.
a versatile presentation template for a competitor analysis with slide layouts for summarizing and analyzing everything from the total use a competitive analysis report template to evaluate and analyze your competitors’ strengths and weaknesses. use a competitor analysis template to compare the strengths and weaknesses of your business to those of your competitors., free competitor analysis template powerpoint, free competitor analysis template powerpoint, competitor analysis framework, competitor analysis template free, competitor analysis template.
while magic quadrants work great for gartner’s research reports, they’ll hurt your deck. how to create a compelling competition slide. instead a competitor analysis is a helpful tool to take a more in-depth look at the landscape of your market. comparing your company or service with presenting, competitor analysis key industry success factors ppt slide design. you can easily alter the text by editing it in powerpoint, competitor analysis template excel, competitor analysis example. what should be included in competitor analysis? how do you present competitor analysis in a pitch deck? how do you layout a competitor analysis?
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