gartner marketing maturity assessment

reaching the pinnacle of marketing maturity requires a foundation in data and analytics. this marketing ebook helps cmos navigate uncertainty while having a special focus on top trends, priorities, and key actions to drive business growth in 2022. gartner has surveyed over 400 marketing and analytics leaders. this marketing ebook helps cmos navigate uncertainty while having a special focus on top trends, priorities, and key actions to drive business growth in 2022. this research is reserved for paying clients. connect with the leading cmos and marketing leaders to get the latest insights on marketing technology, trends, innovation and more.




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marketing leaders can use gartner’s best practices for content marketing to assess their team’s capabilities and focus their efforts across strategy, process, tactics and technology to improve results. learn how to build a targeted email list, optimize for the highest open and click-through rates, and automate lead nurturing with gartner’s email marketing guide. speak with a gartner specialist to learn how you can access this research as a client, plus insights, advice and tools to help you achieve your goals. connect with the leading cmos and marketing leaders to get the latest insights on marketing technology, trends, innovation and more.

gartner is a registered trademark of gartner, inc. and its affiliates. it consists of the opinions of gartner’s research organization, which should not be construed as statements of fact. although gartner research may address legal and financial issues, gartner does not provide legal or investment advice and its research should not be construed or used as such. gartner prides itself on its reputation for independence and objectivity. for further information, see guiding principles on independence and objectivity.

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