this marketing mix presentation is a 20-slide deck available in microsoft powerpoint, google slides and apple keynote. do i have the right talent? 4ps in marketing stands for product, place, price and promotion. this slide can be used to elaborate on how 7ps can improve the overall marketing strategy. so implement the approach called “product-led marketing.” in a marketing mix, product considerations involve every aspect of what you’re trying to sell, including design, quality, features, options, packaging and market positioning. price – consider what you’re trying to achieve with your pricing strategy and how price will work with the rest of your marketing strategy, the experts say.
place – the same market research that informed your product and price decisions will inform your placement, which goes beyond physical locations. will they need to hold it in their hands? to ensure your “people” are making the right impact on your customers, develop your marketers’ skills so they can carry out your marketing mix strategy (think company culture and brand personality). experts from deloitte list the following advice for marketing in crisis: build trust – in a time of great uncertainty, people will remember how brands respond to the crisis. lean in to purpose – businesses that lead with authentic purpose create deeper connections with customers and employees and organizations that had a strong purpose before the pandemic hit may be better positioned to weather the storm. engaging in those platforms in a human way, with empathy, will help to elevate experiences beyond the enabling technology to true connection.
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