it is written by shernaz bodhanwala, diganta chakrabarti and deals with topics in areas such as innovation & entrepreneurship swot analysis stands for – strengths, weaknesses, opportunities, and threats that paytm wallet encounters both internally and in macro environment that it operates in. – robust domestic market that paytm wallet operates in – the domestic market in which paytm wallet is operating is both a source of strength and roadblock to the growth and innovation of the company. – strong brand equity and brand awareness – paytm wallet has some of the most recognized brands in the domestic market it operates in.
according to shernaz bodhanwala, diganta chakrabarti , this can reduce the potential of success of paytm wallet in the international market. – opportunities in adjacent markets – paytm wallet can explore adjacent industries to further market growth especially by extending the features of present products and services. – increasing standardization – paytm wallet can leverage this trend to reduce the number of offerings in the market and focus the marketing efforts on only the most successful products. paytm wallet first hand witnessed the impact of it where it has seen lower demand of its products from middle class customers in us and eu market.
in order to evaluate the internal environment of business, swot framework and vrio tactical tool have actually been utilized: the bargaining power of provider appears to be low, considering the reality that paytm targeting more pockets for its mobile wallet is a popular global brand name with a big consumer base. the threat of new entrant in the home entertainment appears to be high considering huge development prospects in the entertainment industry and less investment requirement due to an increased market effectiveness as a result of intro of digital platforms. in addition, business has a commitment to comply with laws pertaining to facility of park thinking about the physical and emotional protect.
thinking about thefact of high penetrationofinternet and usage of phones and electronic gizmos, the business will be able to bring in maximum number of customer through this method. the business will accomplish irr of 33% and 41% and npv of 1105 million and 115 million in mexican peso and dollars. in order to carry out the method of building content production, business would be required tohave partnership with popular companies involved in content production.
strengths in the swot analysis of paytm : first mover advantage: paytm was the first online payment company to set up operations in india. swot analysis of paytm analyses the brand by its strengths, weaknesses, opportunities & threats. in paytm swot analysis, the strengths and weaknesses are paytm means “pay through mobile”. • it is india’s the largest, popular and fastest growing payment service platform., mobikwik swot analysis, mobikwik swot analysis, paytm company analysis, swot analysis of upi, swot analysis of phonepe app.
swot analysis stands for – strengths, weaknesses, opportunities, and threats that paytm wallet encounters both internally and in macro environment that it strengths: the business has a substantial geographical reach, consumer base and preserves a strong brand name identity. the business’s emphasis on paytm delivers its solutions through a website, mobile website and a mobile application available on all major mobile platforms. moreover the payment system has, google pay swot analysis, paytm analysis ppt, pestel analysis of paytm, paytm competitive advantage, data analysis and interpretation of paytm, conclusion of paytm, paytm app analysis, paytm competitor analysis, paytm segmentation targeting positioning, competitors of paytm. what is the weakness of paytm? what is the strength of paytm? what is amazon swot analysis? who is the target audience of paytm?
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