pestle analysis soft drink industry

coca cola is a soft drink empire and serves customers around the world. coca cola products are at the mercy of the fda. accounting, taxes, internal marketings, and changes in labor laws can affect coca cola in this way. coca cola products are distributed to hundreds of countries. coca cola has changed and updated how it handles its products by creating new flavors to accommodate these customers. and their income (roughly 70%) is from countries outside the united states. coca cola distributes the majority of its products in cultured countries. in japan, they created 30 alternative flavors to appeal to japanese consumers.




but in america, people focus on their health. coca cola needs to respond to these needs by creating a product the healthy american public will respond to. coca cola has factories in britain with top of the name machinery to ensure fast delivery times and quality product development. coca cola has used social media technology to connect with audiences. coca cola retains all rights related to their business, including past and future products developed with a patented process. coca cola is affected by water accessibility. but should something happen, like climate change, the company may be under fire. coca cola has to adhere to environmental laws as they manufacture their products. additionally, they can take advantage of humid climates who would enjoy coca cola drinks as a means to cool down.

national beverage corp. pestel analysis is a strategic tool to analyze the macro environment of the organization. for example an industry may be highly profitable with a strong growth trajectory but it won’t be any good for national beverage corp. if it is situated in unstable political environment. political factors play a significant role in determining the factors that can impact national beverage corp.’s long term profitability in a certain country or market. the achieve success in such a dynamic beverages – soft drinks industry across various countries is to diversify the systematic risks of political environment.

economic factors that national beverage corp. should consider while conducting pestel analysis are – society’s culture and way of doing things impact the culture of an organization in an environment. a firm should not only do technological analysis of the industry but also the speed at which technology disrupts that industry. technology analysis involves understanding the following impacts – different markets have different norms or environmental standards which can impact the profitability of an organization in those markets. some of the environmental factors that a firm should consider beforehand are – in number of countries, the legal framework and institutions are not robust enough to protect the intellectual property rights of an organization.

it is a process to identify all the external and internal elements, which can affect the in this part of the report, we analyze the strengths and weaknesses of the soft drink industry. factors that could help or hurt firms are political, pestel & environment industry analysis at just $11. political stability and importance of beverages – soft drinks sector in the country’s economy., economic factors affecting the soft drink industry, pestle analysis of coca cola company pdf, pestle analysis of coca cola 2020, pestle analysis of coca cola philippines.

coca-cola vs. pepsi-cola and the soft drink industry case study pestel analysis includes macro environment factors that impact the overall business environment pestle analysis of coca cola analyzes the political, economical, social, technological, legal, environmental issues of the soft drink at every level of pepsi cola company great care is taken to ensure that highest the pest analysis examines changes in a marketplace caused by political,, pestle analysis of coca cola in china, pestle analysis of coca cola 2021, pestle analysis of coca cola company, pestle analysis of coca cola in india, political factors affecting beverage industry, political factors affecting beverage industry, pestle analysis of coca cola with conclusion, coca cola pestle analysis presentation, factors affecting coca cola company, socio-cultural factors of coca-cola, coca cola economic factors. what is the pestle analysis of coca cola company? how do economic factors affect coca cola? what are the factors affecting coca cola today? how do you do an industry pestle analysis?

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