but why do you need to perform facebook competitor analysis and which tools should you use to measure and report on your performance? competitor analysis can also help you save on your budget as you’d be able to use tried-and-tested strategies of your competitors that can drive results. so, let’s take a look at the various facebook competitor analysis tools you can leverage. social status also allows you to track the sentiment of your audience and that of the competitors based on the types of reactions used by the audience.

have you ever looked at your competitors’ instagram account and wondered how they get all that engagement? all you need is a 5-step checklist for analyzing your competitors’ performance and a template to get started. competitive analysis is the process of researching and evaluating competitors’ strengths and weaknesses in comparison to your own. so instead of reinventing the wheel, you can learn from your competitors’ success. for example, for a clothing brand, you can follow accounts like vogue, dior, or pantone, etc., for inspiration. you can plug your keywords into the search bar and check under the “account” tab. you can include these hashtags in your posts to increase organic reach. analyzing your competitors’ content helps you identify the gaps in your own instagram content strategy and find room for improvement.

on the linkedin level, it drives people to keep tweaking, posting, and optimizing to maximize the campaigns that they have. if you’re pushing for your growth, you have to know about the competition and how you can position your organization for greatness. successful organizations have learned to adapt quickly to the ever-changing needs of their prospects, and you can only adapt if you understand the market and the different players in it. at the end of the day, you’re still in control of the show, and you don’t have to do everything that they’re doing.

in this article, i’m going to share my top techniques and tricks to perform a competitor analysis on twitter. i would suggest running a competitor analysis once a quarter or at the beginning if you have just started working with a brand. if you haven’t been given a clear list of competitors, then it will fall to you to identify them. if you’re following a lot of people on twitter it can be easy to lose track of your competitors. monitoring your competitor’s replies can give you plenty of insights. you may discover something that goes beyond your strategy and impacts a future product or event.

the tool is apt for both new and established brands that want to scale up their performance on social media. the unbox social dashboard is designed to give you a complete overview of your competitors. want to know how the audience is interacting with your youtube competitors? this competitor analysis tool gives you a brief analysis of the metrics which helps you understand the data better.