a market plan includes
a marketing plan is a report that outlines your marketing strategy for the coming year, quarter or month. one of the best ways to get people excited to read your marketing plan is with a well-written executive summary. this is one of the most important parts of the entire marketing plan, so be sure to take your time and be as clear as possible. taking the time to identify specific demographic traits, habits and goals will make it easier for you to cater your marketing plan to them. since you have already done all the research beforehand, adding this information to your marketing plan shouldn’t be that hard. close your marketing plan with a brief explanation of how you plan to track or measure your results.