the key purpose of this article is to evaluate the growth of the retail industry of the us and to determine the strategies that can be implemented by target corporation to improve its competitive position. the pestel analysis of target corporation is performed as follows- one of the major political factors that is impacting the growth of retail industry in the us is the us-china trade war which has resulted in increased trade tariffs. the growth of the us gdp is shown as follows- the above figure shows that the gdp is increasing in current times and the economic recovery is also expected to influence the growth of the retail industry. furthermore, target corporation is also partnering with shipt, an online delivery service company to facilitate same-day delivery of the goods to the customers through in-store pickup. thus, the bargaining power of suppliers is very low and the target corporation is in a position to negotiate with a large number of suppliers. thus, the competitor analysis of target is performed as follows- the above competitor analysis of firms in the retail sector helped to determine that amazon has achieved the leading position in the retail industry due to its strong online presence and customer loyalty.
the revenue growth of the company over the period of time is shown as follows- the above revenue analysis of the target corporation shows that the revenue of the target corporation increased from $78112 million to $93561 million due to an increase in the overall sales of various products and services. the distribution network of the company is also very extensive which helps the company to achieve a strong competitive position in the industry. in addition to this, target corporation is also undertaking various strategies to enhance the convenience in the shopping experiences of the customers. in addition to this, the black friday promotional strategy of target corporation helps to attract a number of customers (christman, 2013). the company is also positioned for guest-friendly and clean stores of target corporation. hence, it is recommended that target corporation should focus on improving its online delivery services through the use of various technologies to ensure faster delivery of the goods to the customers.
let’s reveal the competitive advantages of target corporation by exploring its latest dynamic through a swot analysis as it has allowed it to attain dominance in the retail industry of the us. charity work in the community – philanthropy is a core value of target corporation, which is evident from its program sponsorships and donations. effective adoption of e-commerce – in 2020, target leveraged e-commerce very effectively to fulfill the needs of its customers. however, their expansion to the international market was a big failure, and soon, target had to close down all of its stores in canada.
same day delivery – target has acquired a grocery delivery service shipt for $550 million to provide same-day delivery like amazon and walmart to accelerate its effort of digital fulfillment. increase market presence – target has increased the number of stores from 1,844 to over 1,868 stores in 2020, which increases its market presence. failure to differentiate – the failure to differentiate may serve as a threat to target corporation. thus, this swot analysis of target evaluates the strength, weakness, opportunity, and threat, which target corporation encounters in its respective market. share your thoughts and experiences in the comments section below.
the key purpose of this article is to evaluate the growth of the retail industry of the us and to determine the strategies that since 1946, target has given 5 percent of its profit to communities, which today equals millions of dollars a week.” strategic goals: • remove want to know about strengths, weaknesses, threats, and opportunities of target corporation, here’s all you always wanted to know about target’s swot, target corporation strategic plan 2021, target corporation strategic plan 2021, recommendations for target corporation, swot analysis of target corporation, target swot analysis 2020.
swot analysis of target analyses the brand/company with its strengths, weaknesses, opportunities & threats. the article also covers top target’s competitive profile, comparisons of quarterly results to its competitors, by sales, income, profitability, market share by products and services target’s unique offerings in the clothing industry has set it apart from other target corporation (nyse: tgt) is a leading mass merchandiser in the, threats to target corporation, target corporation market share percentage, challenges facing target corporation 2021, target corporation swot analysis 2021, target corporation competitive analysis, how does target corporation measure performance, target corporation strategy, target strengths and opportunities list, target weaknesses 2020, competition between target and walmart swot analysis. what industry is target corporation in? what is target’s organizational strategy? what are target corporation core competencies?
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